The Science of Beauty Sleep: How to Wake Up Looking and Feeling Radiant

Why Sleep Is the Ultimate Beauty Secret
We often hear that sleep is the best skincare, but how much of that is true? Science confirms that during sleep, the body under goes vital repair, regeneration, and detoxification processes, making it the most important step in any beauty routine. The secret to waking up refreshed isn’t just about the number of hours you sleep—it’s also about the quality of your sleep environment.
Your bedding, sleepwear, and night time routine all play a role in enhancing skin health, reducing stress, and improving overall well-being. Chō’s vegan silk bedding and loungewear are designed to elevate your beauty sleep, ensuring you wake up feeling radiant inside and out.

How Sleep Affects Your Skin, Hair & Overall Well-Being
Quality sleep is essential for:
• Skin Cell Regeneration: During deep sleep, your body produces collagen, reducing fine lines and wrinkles.
• Hydration & Glow: Your skin retains more moisture at night, preventing dryness and dullness.
• Reduced Puffiness & Inflammation: Proper sleep circulation helps minimize puffiness and fluid retention.
• Stronger, Healthier Hair: The body repairs damaged hair follicles overnight, promoting hair growth and shine.
• Hormonal Balance: A well-rested body maintains balanced cortisol (stress hormone) levels, preventing breakouts and premature aging.

How Vegan Silk Enhances Beauty Sleep
While skincare products help, your choice of bedding and sleepwear has an even greater impact on your skin and hair overnight. Chō’s vegan silk pillowcases, sheets, and loungewear are designed to work with your body’s natural renewal process.
1. Prevents Sleep Wrinkles & Fine Lines
Unlike cotton, which creates friction and skin creases, vegan silk is ultra-smooth, reducing pressure on delicate facial skin. Sleeping on vegan silk pillowcases helps prevent wrinkles and sleep lines over time
2. Boosts Hydration & Skin Elasticity
Traditional bedding absorbs your skincare products, leaving your skin dry. Vegan silk’s moisture-retaining properties keep skin hydrated and lock in serums and creams, maximizing their benefits.
3. Minimizes Hair Breakage & Frizz
Regular pillowcases create friction, leading to hair damage, tangling, and frizz. Vegan silk reduces breakage, keeping hair smooth, soft, and tangle-free
4. Temperature Regulation for Deep Sleep
Overheating at night can disrupt sleep cycles. Chō’s vegan silk bedding is naturally breathable and thermoregulating, keeping you cool in summer and warm in winter for the perfect sleep environment.

Create the Ultimate Nighttime Beauty Ritual
Pair your skincare with the right sleep setup for maximum beauty benefits:
• Wind Down: Reduce screen time, dim the lights, and practice deep breathing before bed.
• Invest in Vegan Silk Pillowcases & Bedding: Minimize irritation, retain skin hydration, and enhance comfort.
• Wear Vegan Silk Loungewear: Let your skin breathe while feeling effortlessly elegant.
• Hydrate & Moisturize: Apply a night serum and let your bedding enhance absorption rather than stripping it away.
• Use a Vegan Silk Sleep Mask: Block out distractions and support deeper, undisturbed sleep.

Wake Up Rested, Glowing & Rejuvenated
Your beauty routine doesn’t end with skincare—it extends to the fabric that touches your skin while you sleep. By choosing vegan silk bedding and loungewear, you’re giving your body the best environment for repair, hydration, and true relaxation.

Invest in your beauty sleep with Chō—because waking up radiant starts the moment you go to bed.